Thursday, April 26, 2012




Problem: Sometimes have a cook book in the kitchen could be hazardous to the book itself. Or you don't remember which book the recipe it is you're looking for is in.

Solution: The Baca will allow for all of your recipes to be in one convienent spot so you would just have to look it up. And you wouldnt have to worry about getting it messy or ruined because it is up on the wall and out of the way. And with voice recognition it allows for hands free interaction and will even read the recipe if wanted. By having it's own APP Store you can update your recipes when ever you want. It will even allow you to access the internet to get recipes that aren't already in it's memory.

Developement: The best way to go about it would be to try and get a technology company like apple or sony since it's going to include apps and be along the lines of a computer/TV.

New Product Stratagy: Having a product centered on just cooking that is technology based and meant to help you cook. There are plenty of how to make your own sites but most people don't want to do waork themselves.

Idea Generation: My poor books have been tortured by spills and almost everything i've cooked with. Wrapping them in plastic is a pain, and running down the hall to check the computer there really hassles the process. By already having a computer that has everything right there will save time, and stress.

Business Analysis: It could be marketed towards anyone who cooks a lot or wouldn't mind the extra help.